Candle maker finds niche at farmers market

CLEVELAND – Jenn Morrissey does not sell tomatoes, berries or even jam every week at the Crocker Park Market in Cleveland. Instead, she has a table filled with handmade candles. Hardly anything edible, but the small business owner has found her niche.

Morrissey is the owner of Jenns Homemade Candles LLC. She said smaller venues like farmers’ markets help her build a consistent clientele.

“When you do farmers’ markets, you get a nice variety of customers, and they usually come back to you,” she said.

Morrissey started her business in 2021 and had to overcome some initial hurdles, but said she was glad she didn’t give up.

“I feel like if, you know, you try to keep going, it always gets better for you. That’s what’s happening to me this year, I really took off with everything,” he said. she declared.

She sets up a display each week at Crocker Park Farmers Market, one of seven outdoor markets overseen by the North Union Farmers Market, a non-profit organization that “promotes health, economic and environmental benefits. environment by connecting certified producers with consumers through a network of markets.”

Morrissey values ​​his success and says it’s not always measured in dollars and cents. Instead, she delights in connecting with her customers.

“When I hear people say, ‘I can’t wait to light my candle, it felt so good,’ you know, that’s worth more than money to me,” she said. declared.

Morrissey and his candles can be found at Cleveland-area farmers’ markets, such as Crocker Park Market. Its products are also sold online and at the Rift Shop in Olmsted Falls.